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CHAPTER 3 · ROUND 4

Chapter 3 · Question 4.1

Key Idea

Beginner Knowledge. You have 60 seconds. Choose the one best answer. This question develops practical judgment in products, services, and customer value.

A neighborhood retail store has an increasing number of SKUs, yet the average transaction value and repeat purchase rate are both dropping. Staff claim the "product range isn't comprehensive enough," while regular customers say, "The items I want to buy are constantly being pushed to the corner by new products." What is the primary risk that needs to be identified?
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