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CHAPTER 5 · ROUND 8

Chapter 5 · Question 8.2

Key Idea

Beginner Knowledge. You have 60 seconds. Choose the one best answer. This question develops practical judgment in competition, marketing, and basic business judgment.

Two weeks of data show traffic up 15%, revenue up only 2%, average transaction value down sharply, and complaints that staff recommend only the cheapest items. What is the most likely main cause?
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